Why is it important to know SEO statistics? The SEO industry has undergone many changes in recent years: Google updates, the evolution of SERPs (search results page), the development of video content, voice search, etc. All of these changes have had a significant impact on SEO and digital marketing in general. Regular digital analysis is necessary to predict trends, optimize performance and improve efficiency. In this article, we'll share with you a list of SEO stats that are important to know. SEO stats to look out for
1. SEO has 20 times more traffic opportunities than PPC on mobile and desktop. 2. 61% of marketers say improving their SEO and increasing their organic presence is their top inbound marketing priorities.3. According to Andrey Lipattsev, a Google search strategy specialist, high-quality and unique content, as well as link building, are the most important factors that Google uses to rank sites in search results. 4. 45% of global large companies and 20% of medium-sized global companies spend more than $20,000 per month on SEO.
5. In 2019, on average, Google accounted for 75.23% of all searches worldwide. It is followed by Bing with 10.17%, Baidu with 9.45%, and Yahoo with 2.66%. Of the one billion searches that are made every day, 15% are new to Google.7. On the first page in the SERPs, the first five organic results account for 67.6% of all clicks, while results 6 to 10 account for only 3.73%. 8. 50% of all searches do not end in clicks. 9. 50% of queries consist of four or more words. The algorithm was last updated on January 13, 2020. The algorithm is called Core Update 11. As for items in Google's SERPs, this is the percentage of searches in which each item appears:
HTTPS - 94%
People also ask — 85%
Knowledge panel — 41%
Reviews - 40%
Locality — 39%
Video — 22%
Selected snippets - 16%
12. Google receives more than 79,000 searches per second every day, which is almost 2.5 billion searches per year.
13. 90% of users have not yet formed an opinion about a brand before starting a search. 14. 84% of people do not complete a purchase if they are on an unsafe website.15. Almost 80% of users don't pay attention to paid ads in search results 16. The first position in organic computer search results receives 19.3% of clicks 17. The first position of organic mobile results gets 27.7% of clicks.
18. In 2021, 50% of all searches will be done by voice. 19. 65% of people aged 25 to 49 speak at least once a day using their voice devices.20. Voice search is expected to generate $40 billion in cash by 2022.21. According to SEMrush's voice search study, 68.5% of all voice search answers had a SERP (search results page) feature, and 56% of them contained Featured Snippet (answer block) 22. According to SEMrush's voice search study, about 80% of answers come from the first three organic results (72% for Android mobile devices).
23. According to SEMrush, in the middle of the hour, what kind of stained glass to optimize their articles, become 2:52. 24. The renewal and re-publication of old people on blogs with new knowledge and new images can increase organic traffic up to 111%. 25. 99% of sites that are included in the TOP-10 have vicorized meta-descriptions in their optimization strategies, and 80% vicorized H1 tags at their own.26. Based on articles in the middle of life (900 — 1200 seconds), good content (over 3000 seconds) Ensures: 3 times more traffic.Repost 4 times in social networks. .27. 66% of sites have problems with duplicate content. 28. The 5 most common SEO problems on the page: low text content and HTML (94%), low key content (73%), dubbed content (66%)%), attribute availability (65%), metapisality (63%)).
29. Technical SEO is the main priority (52%) for SEO professionals in large companies and SMEs (small and medium-sized enterprises). 30. 83% of sites have problems that negatively affect page loading speed. 31. 68% of websites have JavaScript and CSS files without minimization. 32. 65% of sites positioned for high-frequency keywords comply with the secure HTTPS protocol 33. Errors in “hreflang” values occur in 15% of multilingual websites 34. The most common problems using hreflang are: hreflang conflicts - 58%, bad hreflang links - 37%, possible absence of the hreflang attribute - 32%. 35. According to a SEMrush study, 42.5% of websites contain broken internal links 36. The three best link building strategies according to SEO experts are guest articles, copying competitors' backlinks, resource pages, and link lists. 37. 68% of small business SEOs consider link building to be the most difficult method to implement.
38. 82% of people have tried searching “near me” on their mobile devices.39. In 2019, Google accounted for 89.96% of all mobile searches worldwide. Baidu came in second with 6.9% of all mobile searches, Yahoo 1.13%, and Bing 0.87%. 40. 33.5% of publisher websites have AMP (Accelerated Mobile Pages) pages, and 78.5% have errors related to implementing AMP. 41. 87% of mobile device owners use the search engine at least once a day.
42. The top five most popular TLDs (Top Level Domain) in November 2019 include: .com - 48%, .ru - 5.2%, .org - 4.9%, .net - 3.5%, .de - 2.7% 43. The top five countries with the fastest Internet connection speeds in the world include: South Korea 28.6, Norway 23.5, Sweden 22.5, China (Hong Kong) 21.9, and Switzerland 21.7 44. In Ukraine, 71% of the population uses the Internet, which means that almost 23 million Ukrainians have access to the Internet. Globally, 57% of the population is connected to the Internet 45. The five main languages used on the Internet are English (1,105 million users), Chinese (863 million), Spanish (344 million), Arabic (226 million), and Portuguese (171 million) 46. The world's most widely translated website (978 languages and dialects) is Jehovah's Witnesses (jw.org). It is followed by Wikipedia (287 languages).
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