EA Logistic Case Study: 30% increase in targeted leads for an international transport company
The logistics business in the digital environment faces fierce competition, with hundreds of large operators vying for every client. When we started working, the website of the Ukrainian transport and forwarding company ea-logistic.com.ua was practically absent from search results for high-margin areas. The client's main goal was to bring the brand out of the shadow of competitors, significantly expand its presence on Google, and, as a result, secure a steady stream of freight transportation orders.
To address this challenge, the team focused on the B2B segment and commercial semantics. Relevant website promotion services were selected, within which specialists completely restructured the logic of landing page distribution, prioritizing specific types of transportation and geographical directions.
Over 14 months of promotion, systematic efforts were made to develop the resource:
- New structure design – a deep niche analysis allowed us to expand the semantic core to 3219 keywords and create relevant landing pages for them.
- Commercial content marketing – developing a detailed content plan and writing expert texts that fully address potential customers' pain points.
- Technical cleanup – code optimization, elimination of internal duplicates, and interface adaptation for mobile devices.
- External promotion – gradually building a quality backlink profile through authoritative thematic and business resources.
Our focus on details allowed search engine crawlers to highly value the site's expertise, leading to rapid position growth.
What results professional website promotion specialists helped achieve
The comprehensive approach proved entirely successful. By redesigning the architecture and populating pages with relevant content, we elevated the site from zero visibility to a leader in key freight transportation areas.
The final metrics after 14 months of work are as follows:
- TOP-1 – from an initial zero (0%), the site secured the first position for 2% of the most precise queries.
- TOP-3 – 8% of the entire semantic core achieved a top-three ranking.
- TOP-10 – a significant breakthrough from 0% to 34%, securing a third of Google's first page for priority services.
- Traffic – monthly pure organic traffic increased from 200 to 1000 sessions (a 400% growth).
The most significant business outcome was a qualitative improvement in conversion: the number of direct inquiries and targeted leads through the website increased by 30%.
Results of ea-logistic.com.ua modernization and the value of SEO for logistics
The case of EA Logistic transport company demonstrates that in the service sector, it's not just about gross traffic, but its conversion into leads. Optimizing the site's structure for targeted commercial queries attracted precisely the audience actively seeking a reliable logistics partner.
If your company needs measurable results in the form of calls and inquiries, high-quality SEO promotion from our team will help you achieve a leading position in your business niche.
